In his new video, Jose Cedano shows his fullest devotion to BMX in all its creativity.
photos JOSÉ TOMÁS PINO BURGOS
Jose lives for BMX. Ever since he learned to peddle he has strived to be a better rider and his unfaltering ambition has transformed him from local hero to international star.
Santiago’s unique vibes and riding conditions shaped both his style and his mindset of learning control first and tricks second. The process has given him a distinctive, precise riding style that has marked him out from the rest.
Jose is sponsored by our TSG distributor in Chile. But before Covid-19 restrictions brought our world to a standstill, Jose travelled a lot to live his passion for BMX to the fullest. So when Jose was out in the world, we helped him out when he needed new gear. That’s how a friendship via email and Instagram has developed.
We have great respect for Jose’s strong determination and his unspeakable talent on the bike. By supporting his new video we want to express exactly this appreciation.
Jose Ceadano’s first full length video was filmed for the past 12 month in Santiago, Chile and in California, USA.
Filmed and edited by Juani Zurita.
“One of the greatest stories of this video is the opening clip. My filmer Juani was supposed to catch a plane back to Chile in two days, but I knew I had to have this clip. So we drove approx 4h from Tehachapi to San Diego, got there at 11pm, slept, got up at 7am, recorded the clip and drove straight back so Juani could pack everything and catch the flight.”